By inspiring now you at least a handful of met would complement reality apps (with few exceptions, perhaps), and if you have a desire to encoding itself go to support Qualcomm may. Today, the giant chip maker is a beta release repressed his Android AR SDK last month presented has produced interesting demos like the digital photo frame concept in London, and the rock 'em sock 'em robots game shown above. In fact, Mattel's so convinced AR developer challenge the next Peter Molyneux AR scene, or at least a winner of $ 125,000 from Qualcomm's with the latter app which is planning on commercialization, so who knows - you could. More details in the press release after the break. Qualcomm Announces the availability of augmented reality SDK-Industry-leading, to create vision-based technology will enable developers augmented reality experience of new generation-
SAN DIEGO, October 4, 2010/PRNewswire /-Qualcomm Incorporated (NASDAQ: QCOM) today announced the immediate availability of its augmented reality (AR) software development kit (SDK) for Android smartphones. Offered via Qualcomm's online developer network, QDevNet, Qualcomm's SDK will enable a new generation of applications, the interactive 3D-Erlebnisse on everyday objects, such as 3D gaming experience on table tops and interactive media experience on product packaging and promotional items.
"Qualcomm makes it easy for developers to create interactive 3D content for the real world," said Jay Wright, Director of business development at Qualcomm."By the Qualcomm AR SDK are available for free, we all developers to create innovative applications and services today promote."
Qualcomm's AR platform containing the AR SDK uses computer vision technology, graphics closely with underlying objects ausrichten.Der approach is a development of current AR techniques with which a phone GPS and compass for mapping applications.Vision-based AR affords a fundamentally different user experience that are displayed in the image as if you are anchored on real-world objects.
Qualcomm's SDK offers developers an extended feature set, allowing augmentation of daily images, on printed media, and simple 3D objects like boxing, also supports the ability for users with AR applications by simply touching it for product packaging used. over to interact real world surfaces.
First at Qualcomm's Uplinq Developers Conference announced Qualcomm's AR platform has drawn interest from companies, a leading provider of toys and family was Inc., products across a variety of industries, from traditional mobile developers consumer product manufacturers and Vermarkter.Mattel, among first consumers to embrace products to Qualcomm's AR platform and a concept developed application Mattel's classic rock ' bring 'em sock ' em ® live game.
"We received a very positive response to the rock 'em sock 'em project and therefore we are moving forward with plans to rock market 'em sock 'em game and are now using AR in other Mattel brands to explore", said Andrew Cheesman, Director of new digital technologies of Mattel.
Ogmento, Inc., one other early market leader and innovator in AR games development, plans to use Qualcomm's platform to develop commercial title.
"" Qualcomm's AR platform and SDK offers features and performance that are important to provide the game experience we need,"said Ori INBAR, founder and CEO of Ogmento.""We see Qualcomm's technology as a key enabler for high-fidelity gaming, allow us to bring compelling games on the market."
The Qualcomm AR SDK is now available as a beta release and can be downloaded at http://developer.qualcomm.com/ar
